By Sarah Best.
Last week's Sunday Times contained a very positive piece about eating vegan. The article touches on the health and eco benefits of animal-free cuisine, as well as its growing popularity: it reports that the conscious eating market is predicted to grow by 19% in the next five years. Eating raw is also mentioned in a positive light in this quote from a trend forecaster with the US agency Culture of Future:
“Eating vegan and raw is the quickest way to health, and it has really hit mass stride in Hollywood with stars who are more concerned with glowing health than going green. It gives the body what it wants: a rest from heavy and slow digestion and a chance to release and rebuild."
However, the main slant of the article is that veganism doesn't have to be a full-time thing. While we don't agree with everything in this article we think it makes some great points. Obviously, if you are a passionate ethical vegan, going part time isn't an option for you. But isn't it great news for humanity, the planet and all the creatures that inhabit it that so many people are starting to embrace vegan meals and plans like "vegan until dinner"?
Considering the UK press is often neanderthally scathing about all things vegan (did anyone else see the Telegraph review of Saf restaurant last year that amusingly yet also ridiculously described vegans as people who live in "hemp-knitted hovels"?), it is great to see The Times demonstrating once again that it has its finger on the pulse when it comes to conscious living.
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